HEI’s communication with external stakeholders and media

At the end of this lesson, students will:

  • identify HEI’s external stakeholders and media, and be able to use various media channels of communication with them being aware of individual media strengths and weaknesses
  • be aware of possible unethical issues taking place in external communication and be able to avoid them or try to solve the resulting negative consequences

Lesson’s short presentation

Presentation-2.3-HEIs-communication-with-external-stakeholders-and-media

Lesson’s reading

Reading-2.3-HEIs-communication-with-external-stakeholders-and-media

Additional study material

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