Mapping Textile Value Chains in the Alps
What do textile value chains look like across the European Alps—and why do they matter today?
In this video, you’ll explore the early research conducted by Friedrich-Alexander-University Erlangen-Nuremberg (FAU) as part of the initial phase of the AlpTextyles project. Through a combination of cartographic maps, schematic diagrams, and concise commentary, the video offers an insightful introduction to the complex landscape of Alpine textile production.
One section maps out key institutions, labels, and trademarks, while also illustrating broader economic developments across the region. Another section zooms in on the Alpine wool sector, examining how production networks operate, how value is created and governed, and what environmental impact the sector generates.
This overview will give you a foundational understanding of the dynamics at play in Alpine textile systems—where tradition meets innovation, and sustainability becomes a key driver of change.
Let’s dive in.
Learning objectives
By the end of this lesson, you’ll be able to:
- Understand the current situation of the Alpine textile sector in terms of production volumes, company demographics and integration into global markets.
- Analyze the situation of wool from the European Alps, in particular with regard to production networks, value creation and power mechanisms.
- Recognize opportunities for regional steakholders (e.g. farmers, SMEs) in the textile sector.
Let’s get started!
Textile Landscapes of the Alps: Between Tradition and Global Trade
What role does the Alpine region play in today’s global textile market?
Where are the main hotspots of textile production across the European Alps?
This video explores these questions by presenting key findings from research on Alpine textile value chains. You’ll discover detailed mappings of institutions, labels, trademarks, and economic developments that help situate the Alpine textile sector within a broader international context.
Through visual data and concise analysis, the video highlights the complexity and relevance of the Alpine textile ecosystem—where tradition, innovation, and economic shifts intersect.
To dive deeper into the topic, don’t forget to explore the full report “Mapping Alpine Textiles” available below.
Let’s get started.
Alpine Wool Unravelled: Insights into a Scattered Economy
This video takes a closer look at the Alpine wool sector, presenting key findings from research on textile value chains across the region. It offers an in-depth overview of the production network, value creation processes, governance structures, and environmental aspects connected to wool production in the Alps.
Special attention is given to sheep wool—the region’s most significant natural fibre—and to the challenges and opportunities surrounding its use in today’s market. From barriers to market access to emerging possibilities for sustainable innovation, this video highlights the critical role Alpine wool could play in the future of regional and global textiles.
To further explore this topic, you can consult the full report “Mapping Alpine Wool: Production Network, Value Creation, and Footprint” available below.
Alpine Textile Mapping: Economy, Institutions and Labels at a Glance
The report “Alpine Textile Mapping: Economy, Institutions, and Labels” presents research findings regarding the textile sector in the European Alps. It consists of mappings and geographical maps that reveal the current situation in terms of economic developments, institutional settings, and certifications and labels that play an important role in textile production.
You will find additional information that complement the video “Mapping the Textile Industry in the Alps”. Enjoy exploring an interwoven environment where things are more complex than expected.
Wool Networks: Understanding Value Chains in the European Alps
The report “Mapping Alpine Wool: Production Network, Value Creation, and Footprint” presents research findings regarding textile sheep wool production in the European Alps. It contains maps that highlight production networks, value creation, and power relations between actors at different levels. It also explores environmental issues and barriers to the success of regionally produced wool. Linkages between the local and global levels are of particular interest.
Additional information is provided to complement the video, “Mapping the Alpine Wool Value Chains”. Enjoy exploring an interwoven environment where things are more complex than expected.
Connecting the Threads: Regional Hubs for a Sustainable Alpine Textile Future
This case study on network hubs showcases the success of regional initiatives in overcoming current challenges in the Alpine textile sector. These hubs connect stakeholders and address unique regional challenges to develop innovative strategies that enhance collaboration and sustainability within the region.
Would you like to learn more about these strategies and explore interesting examples?
Enjoy your journey through examples that provide unexpected answers.
Discovering the Montafon Stone Sheep: A Sustainable Alpine Heritage
Did you know that traditional sheep breeds can play a key role in preserving both biodiversity and cultural landscapes?
In this case study, you will explore the Montafon Stone Sheep – one of the oldest and most resilient sheep breeds of the Alpine region. Once on the brink of extinction, this breed is now valued not for its productivity, but for its close connection to the land, its low-impact grazing, and the quality of its coarse wool.
Learn how this small, trusting sheep contributes to a circular economy model by supporting local traditions, ecological farming, and regional identity.
Jezersko-Solčava Sheep: From Mountain Pastures to Circular Craftsmanship
What if preserving a local sheep breed also meant safeguarding traditional knowledge, supporting rural communities, and promoting circular design?
This case study takes you to the Slovenian Alps to discover the Jezersko-Solčava sheep – a breed known for its high-quality medium-coarse wool and deep-rooted connection to the local culture.
You’ll learn how breeders, artisans, and associations are working together to revive and enhance the use of local wool through sustainable practices, handmade production, and community-led initiatives — turning tradition into a tool for circular innovation.
It’s your turn. Think critically and explore this topic!
Take a moment to explore your wardrobe.
Pick three items and try to trace their path: What fibers were used?
Where did the raw materials come from?
Where were they turned into textiles—and by whom?
Are there any labels or certifications that tell you more about their social or environmental impact?
